This plant is adaptable to most well-drained soils and will grow in sun or partial shade with occasional to regular irrigation. The species is tolerant of at least moderate frost - Australian growers note mature plants being undamaged at about 28 F. It can develop a "straggly" habit in cultivation and is probably past its best after 3 seasons although annual pruning can help in maintaining it as a more attractive bush. Ozothamnus, previously called Helichrysum, is widely grown for the cut flower trade as it is long lasting in the vase and complements other, more flamboyant flowers.

The species grows naturally in coastal and near coastal regions of New South Wales and Queensland and this selection was made at Rice Flower Growers, the pioneering rice flower nursery of Graham and Esther Cook in Helidon, Queensland, Australia. The name Ozothamnus is from the Greek word 'ozo', "to smell" and 'thamnos', "a shrub", referring to the smelly foliage and the species diosmifolius refers to having leaves like the genus Diosma.

We received this plant from EuroAmerican Propagators and sold it in 2007 and 2008 discontinuing it because it was not that different or superior to Ozothamnus diosmifolius 'Pink' which we had already been growing for five years and we continue to grow. 

The information displayed on this page about Ozothamnus diosmifolius 'Rose' is based on our research conducted about this plant from books in our nursery library as well as from information that is provided by reliable online resources. We also have included our own observations made about it as it grew in the nursery gardens and other gardens visited, as well how the crops of this plant performed in the containers when we had them in our nursery field. We also include comments received from others and welcome hearing from anyone who has information about this plant, particularly if it includes cultural information aiding others to better grow it.